The EVP, Growth will be a dynamic and strategic leader responsible for propelling our growth through innovative brand positioning, targeted marketing strategies, business development, and nurturing client relationships. The EVP, Growth will play a pivotal role in shaping the company’s direction, offerings, and market presence by leveraging industry trends and competitive insights. This role requires a forward-thinking leader with a proven track record in driving business growth and a deep understanding of the product design and innovation landscape.
Responsibilities
Shaping Company Direction and Offering:
- Collaborate with the executive team to define and refine the company’s vision, mission, and strategic direction.
- Stay abreast of industry trends, technological advancements, client priorities, and competitive activities to guide company strategy.
- Drive forward-looking thinking within the company by identifying new service offering and market opportunities.
Brand Positioning and Marketing:
- Develop and execute comprehensive branding strategies that enhance our market position and reputation.
- Oversee marketing initiatives to drive brand awareness, engagement, and retention.
- Lead the marketing team in creating compelling content and campaigns that resonate with target audiences.
- Create and manage marketing budgets to ensure effective allocation of resources and maximize ROI.
- Monitor and analyze market trends, customer insights, and competitive landscape to inform marketing strategies.
Business Development:
- Lead the business development team in identifying and pursuing new client acquisition opportunities.
- Develop and implement strategies to expand the client base and enter new markets.
- Foster relationships with key industry stakeholders, potential clients, and partners to drive business growth.
- Create and present compelling pitch materials and proposals to secure new business deals, leaning in directly on strategic opportunities.
Strategic Client Relationship Development:
- Lead the client services team in strengthening and growing existing client relationships through strategic engagement and exceptional service delivery.
- Establish best-practices to identify opportunities to upsell and cross-sell additional services to existing clients.
- Work closely with the client services team and subject matter experts to ensure client satisfaction and retention.
- Position us as a trusted advisor to clients, understanding their needs and aligning our offerings to meet their goals.
Requirements
- Minimum of 10 years of experience in a senior leadership role focused on growth, marketing, or business development, product design industry experience highly preferred.
- Proven track record of driving significant revenue growth and expanding and elevating market presence.
- Strong understanding of product design and innovation industry trends, challenges, and opportunities.
- Experience in developing and executing successful branding and marketing strategies.
- Demonstrated ability to build and maintain strong client relationships.
- Excellent strategic thinking, analytical, and problem-solving skills.
- Exceptional communication, presentation, and interpersonal skills.
- Demonstrated leadership skills, both in building teams and shaping company direction.
- Willingness to travel as needed.
Preferred Qualifications
- You are a visionary leader with a collaborative and inclusive leadership style.
- You have the ability to inspire and motivate cross-functional teams to achieve ambitious goals.
- You have a strong entrepreneurial spirit with a passion for innovation and creativity.
- You have a strategic mindset with the ability to adapt to a rapidly changing market environment.
- You demonstrate success in driving business growth in a fast-paced, dynamic industry.
- You work with a high level of integrity, professionalism, and accountability.
- You can build a strong network of industry contacts and leverage them for business growth.
- You act with an inclusive mindset and model these behaviors for the organization.
- You are motivated by change and see meaningful opportunities to adapt how we design and collaborate, and what we deliver.